Step 1. Create a Social Network

Step 2. ???
Step 3. Profits!

Thanks Gnomes

MediaPost just got an upgrade (actually, it looks like more of a lateral move) in their site design. Oh, and they added a social network component to their site.

I found MediaPost from their Insider series of publications. And I'm currently subscribed to 4 of them. I'm a consumer of their content. I'm sure that colors my perspective but adding a social network really gain them anything? Right now, the adoption rate seems pretty low but that may just be because it's new. Maybe in a month or so I'll remember to log back in and check out how it's grown.